Retail isn’t what is used to be. Listing to a podcast of Alex Graf and Erik Siekmann discussing the future of retail inspired me to share some examples of stores which impressed me or I heard about.
They try to truly reach the sense of consumers by new levels of store experience. The only way to use physical stores in the digital future.
1. Dover Street Market
Online at www.doverstreetmarket.com and on site in London, Beijing, NYC, Singapore and LA. Artist and fashion United.
2. 5 Carlos Place
Find it in London at the same address, where a town house combines restaurant, displays, personal shopping suites. Www.matchesfashion.com/5carlosplace
Tokyo – where else? A ghost house with a customer journey enriched my augmented reality. Www.hipanda.jp
What have you seen? What do you see happing?